@article{Adie_Hall_Prayag_2017, title={World Heritage as a placebo brand: a comparative analysis of three sites and marketing implications}, DOI={10.1080/09669582.2017.1359277}, journal={Journal of Sustainable Tourism}, author={Adie, Bailey Ashton and Hall, C. Michael and Prayag, Girish}, year={2017}, month={Aug}, pages={1–17} }
@book{Ambrose_Paine_2018, address={Abingdon, Oxon}, edition={4}, title={Museum basics}, publisher={Routledge}, author={Ambrose, Tim and Paine, Crispin}, year={2018} }
@book{Black_Colgan_2016, address={London}, title={Saving Bletchley Park}, publisher={Unbound}, author={Black, Sue and Colgan, Stevyn}, year={2016} }
@book{French_Runyard_2011a, address={Abingdon}, title={Marketing and public relations for museums, galleries, cultural and heritage attractions}, publisher={Routledge}, author={French, Ylva and Runyard, Sue}, year={2011} }
@book{French_Runyard_2011b, address={Abingdon, Oxon [U.K.]}, edition={1st ed}, title={Marketing and public relations for museums, galleries, cultural and heritage attractions}, url={https://ebookcentral.proquest.com/lib/bham/detail.action?docID=710110}, publisher={Routledge}, author={French, Ylva and Runyard, Sue}, year={2011} }
@book{Janes_Sandell_2007a, address={London}, title={Museum management and marketing}, volume={Leicester readers in museum studies}, publisher={Routledge}, author={Janes, Robert R and Sandell, Richard}, year={2007} }
@book{Kotler_2023, title={Principles of Marketing}, url={https://www.vlebooks.com/product/openreader?id=Birmingham&accId=8832456&isbn=9781292449333}, publisher={Pearson Education}, author={Kotler, Philip}, year={2023} }
@book{Kotler_Armstrong_2015, address={Boston}, edition={Sixteenth edition}, title={Principles of marketing}, publisher={Pearson}, author={Kotler, Philip and Armstrong, Gary}, year={2015} }
@book{Lang_Reeve_Woollard_2006, address={Aldershot}, title={The responsive museum: working with audiences in the twenty-first century}, publisher={Ashgate}, author={Lang, Caroline and Reeve, John and Woollard, Vicky}, year={2006} }
@book{McLean_1997a, address={London}, title={Marketing the museum}, url={https://ebookcentral.proquest.com/lib/bham/detail.action?docID=166763}, publisher={Routledge}, author={McLean, Fiona}, year={1997} }
@book{McLean_1997b, address={London}, title={Marketing the museum}, volume={Heritage : care-preservation-management series}, publisher={Routledge}, author={McLean, Fiona}, year={1997} }
@book{McLean_1997c, address={London}, title={Marketing the museum}, url={https://ebookcentral.proquest.com/lib/bham/detail.action?docID=166763}, publisher={Routledge}, author={McLean, Fiona}, year={1997} }
@book{McLean_1997d, address={London}, title={Marketing the museum}, publisher={Routledge}, author={McLean, Fiona}, year={1997} }
@book{Misiura_2006a, address={Oxford}, title={Heritage marketing}, url={https://www.sciencedirect.com/science/book/9780750663182}, publisher={Elsevier Butterworth-Heinemann}, author={Misiura, Shashi}, year={2006} }
@book{Misiura_2006b, address={Oxford}, title={Heritage marketing}, publisher={Elsevier}, author={Misiura, Shashi}, year={2006} }
@book{Parry_2009, address={London}, title={Museums in a digital age}, volume={Leicester readers in museum studies}, publisher={Routledge}, author={Parry, Ross}, year={2009} }
@book{Parry_ProQuest (Firm)_2010, address={London}, title={Museums in a digital age}, url={https://ebookcentral.proquest.com/lib/bham/detail.action?docID=1112414}, publisher={Routledge}, author={Parry, Ross and ProQuest (Firm)}, year={2010} }
@book{Roppola_2012, address={New York}, edition={1st ed}, title={Designing for the museum visitor experience}, volume={5}, url={https://ebookcentral.proquest.com/lib/bham/detail.action?docID=1143830}, publisher={Routledge Taylor & Francis Group}, author={Roppola, Tiina}, year={2012} }
@book{Roppola_2014, address={New York, N.Y.}, title={Designing for the museum visitor experience}, volume={5}, publisher={Routledge Taylor & Francis Group}, author={Roppola, Tiina}, year={2014} }
@book{Samis_Michaelson_2017a, address={New York, NY}, edition={First edition}, title={Creating the visitor-centered museum}, url={http://ebookcentral.proquest.com/lib/bham/detail.action?docID=4767439}, publisher={Routledge}, author={Samis, Peter S. and Michaelson, Mimi}, year={2017} }
@book{Samis_Michaelson_2017b, address={New York}, edition={First edition}, title={Creating the visitor-centered museum}, publisher={Routledge}, author={Samis, Peter S. and Michaelson, Mimi}, year={2017} }
@misc{VIP Launch of CORE Digital Art Exhibition- IGMT Events_17AD, url={https://www.youtube.com/watch?v=_pjQ48A1Y6Q&feature=g-all-u}, year={17AD} }
@book{The responsive museum [electronic resource] : working with audiences in the twenty-first century_2006, url={https://ebookcentral.proquest.com/lib/bham/detail.action?docID=429582}, year={2006} }
@book{Janes_Sandell_2007b, address={London}, title={Museum management and marketing}, url={https://ebookcentral.proquest.com/lib/bham/detail.action?docID=356124}, publisher={Routledge}, year={2007} }
@misc{The Economic Impact of Museums in England_2015, url={http://www.artscouncil.org.uk/sites/default/files/download-file/Economic_Impact_of_Museums_in_England_report.pdf}, year={2015} }
@misc{Visitor Attraction Trends in England 2015_2016, url={https://www.visitbritain.org/sites/default/files/vb-corporate/Documents-Library/documents/England-documents/annual_visitor_attractions_trends_in_england_2015.pdf}, journal={Visit England. 2016}, year={2016} }
@misc{Museum in the UK Report 2017_2017, url={http://www.museumsassociation.org/download?id=1219029}, year={2017} }
@misc{Aquarium tanks full of naked people to debut at Ironbridge - Birmingham Mail- IGMT Events, url={http://www.birminghammail.co.uk/news/local-news/aquarium-tanks-full-of-naked-people-230412} }
@misc{Italy broadband plan for Unesco World Heritage Sites - BBC News, url={http://www.bbc.co.uk/news/blogs-news-from-elsewhere-36903603} }
@misc{Tatton Park withdraws ‘sexist’ hats from sale - BBC News, url={http://www.bbc.co.uk/news/uk-england-41092818} }
@misc{Roman holiday: how Chester became the most accessible city in Europe | Cities | The Guardian, url={https://www.theguardian.com/cities/2017/sep/20/chester-europes-most-accessible-city} }
@misc{Visiting Hampton Court Palace Part 2 - The MayfairyThe Mayfairy, url={http://themayfairy.com/visiting-hampton-court-palace-part-2/} }
@misc{Tourist Tuesday: Kensington Palace - Cooking is Messy, url={http://www.cookingismessy.com/2014/09/02/tourist-tuesday-kensington-palace/} }
@misc{Discover the Extraordinary Project Evaluation- 2014- Cornish Mining WHS, url={https://www.cornishmining.org.uk/media/pdfs/WHS_DTE_Project_Summary_2014.pdf} }
@misc{Selling off paintings to keep admission prices low ignores museums’ mission - San Francisco Chronicle, url={https://www.sfchronicle.com/opinion/openforum/article/Selling-off-paintings-to-keep-admission-prices-12512949.php} }
@misc{Star Wars/ Scelig Mhichl- Report to UNESCO on Film Production Activities Undertaken at the World Heritage Property in September 2015, url={http://www.chg.gov.ie/app/uploads/2015/10/sceilg-mhichil-world-heritage-site-filming-report.pdf} }
@misc{Studio 144: why has Southampton hidden its £30m culture palace behind a Nando’s? | Art and design | The Guardian, url={https://www.theguardian.com/artanddesign/2018/feb/22/studio-144-southampton-new-arts-venue?CMP=Share_iOSApp_Other} }
@misc{La Mothe-Chandeniers - the French chateau now with 7,400 owners | World news | The Guardian, url={https://www.theguardian.com/world/2017/dec/05/la-mothe-chandeniers-the-french-chateau-now-with-7400-owners} }
@misc{MCN - YouTube - YouTubeMCN - YouTube, url={https://www.youtube.com/user/museumcn/videos} }
@misc{Museums in the Digital Age: insights from Wellcome Collection | Europeana, url={https://pro.europeana.eu/post/museums-in-the-digital-age-insights-from-wellcome-collection?utm_source=Cultural+Digital&utm_campaign=26ddbf5e84-culturaldigital121&utm_medium=email&utm_term=0_f5c318bb03-26ddbf5e84-115579737} }
@misc{How Visitors Changed Our Museum | ArtsFwd, url={https://www.artsfwd.org/how-visitors-changed-our-museum/} }
@misc{Toolkits | Museum Creative, url={http://creative-museum.net/toolkits/#strategy} }
@misc{AHI. BPG 12. Demystifying evaluation.pdf, url={http://eprints.bournemouth.ac.uk/24984/1/AHI.%20BPG%2012.%20Demystifying%20evaluation.pdf} }
@misc{Evaluating Evaluation November 2013.pdf, url={http://visitors.org.uk/wp-content/uploads/2004/01/EvaluatingEvaluation_November2013.pdf} }
@misc{Europa Nostra publishes Learning Kits on Fundraising, Advocacy and Education for heritage organisations - Europa Nostra, url={http://www.europanostra.org/europa-nostra-publishes-learning-kits-fundraising-advocacy-education-heritage-organisations/} }
@misc{New AIM Hallmarks Publication - Preparing To Prosper - AIM - Association of Independent Museums, url={https://www.aim-museums.co.uk/new-aim-hallmarks-publication-preparing-prosper/} }
@misc{Are museums too preoccupied by visitor numbers? | Apollo Magazine, url={https://www.apollo-magazine.com/are-museums-too-preoccupied-by-visitor-numbers/} }
@misc{Museums are hiding their imperial pasts – which is why my tours are needed | Alice Procter | Opinion | The Guardian, url={https://www.theguardian.com/commentisfree/2018/apr/23/museums-imperialist-pasts-uncomfortable-art-tours-slavery-colonialism} }
@misc{Rijksmuseum covers Schiphol Airport luggage belt with Dutch works of art - MuseumNext, url={https://www.museumnext.com/2017/09/rijksmuseum-covers-schiphol-airport-luggage-belt-dutch-works-art/} }
@misc{AIM Guide: Successful Retailing, url={https://www.aim-museums.co.uk/wp-content/uploads/2017/03/Successful-Retailing-2017.pdf} }
@misc{No App Required: Toward a Utilitarian Museum Mobile Experience, url={https://studio.carnegiemuseums.org/introducing-muse-20a6f11c7c35} }
@misc{Museums in the UK 2018 | Museums Association, url={https://www.museumsassociation.org/campaigns/museum-funding/museums-in-the-uk} }
@misc{Our research reports on museum Lates are here! | Museums at Night, url={http://museumsatnight.org.uk/festival-resources/news/our-research-reports-on-museum-lates-are-here/#.WnghEWe2o-k} }
@misc{Lessons from The Library #1: Cultural organisations and ecommerce - Chris Unitt, url={http://www.chrisunitt.co.uk/2018/02/lessons-library-1-cultural-organisations-ecommerce/?utm_source=Cultural+Digital&utm_campaign=a4a182b236-culturaldigital109&utm_medium=email&utm_term=0_f5c318bb03-a4a182b236-115579737} }
@misc{Mapping Museums: Preliminary results on UK museum closure, 1960-2017 - Mapping Museums, url={http://blogs.bbk.ac.uk/mapping-museums/2018/02/23/museum-closure-pre-findings/} }
@misc{Outcomes | Cultural Heritage Counts For Europe, url={http://blogs.encatc.org/culturalheritagecountsforeurope/outcomes/} }
@misc{New National Data Reveals the Economic Impact of Museums Is More than Double Previous Estimates, url={http://www.aam-us.org/about-us/media-room/new-national-data-reveals-the-economic-impact-of-museums-is-more-than-double-previous-estimates} }
@misc{Case Studies | Crowdfunding for Culture, url={https://crowdfunding4culture.eu/case-studies} }
@misc{Project Documents | DUKESFIELD - Smelters and Carriers Project, url={http://www.dukesfield.org.uk/the-project/project-documents/} }
@misc{Top 10 Tips for HLF Funding from Tricolor Associates - Museums Heritage Advisor, url={http://advisor.museumsandheritage.com/blogs/top-10-tips-hlf-funding-tricolor-associates/} }
@misc{Taking a gamble | Museums Association, url={https://www.museumsassociation.org/comment/policy-blog/12122017-taking-a-gamble} }
@misc{Lottery plaque judged too tasteless for church porch, url={https://www.churchtimes.co.uk/articles/2017/17-february/news/uk/lottery-plaque-judged-too-tasteless-for-church-porch} }
@misc{Preserving historical buildings: the most sustainable thing is not to build new stuff | Guardian Sustainable Business | The Guardian, url={https://www.theguardian.com/sustainable-business/architecture-design-blog/2016/oct/13/preserving-historical-buildings-the-most-sustainable-thing-is-not-to-build-new-stuff} }
